2.8.12

Nike Glass @ UEFA Euro Championships




http://www.bantherewind.com/nike-glass

Radical Media undertook an ambitious digital signage project for Nike's "My Time Is Now" campaign at the UEFA Euro Championships in Warsaw, Poland. I had the honor of executing one of the interactive modes displayed on a 118' wide LED wall at the Nike Stadium exhibit. Built in Cinder with input from six Kinects on a single beefy machine, the software uses movement from passersby to shatter apart a team's colors and logo, revealing the campaign's message.

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