18.4.11

The Uncanny Valley of the IVR Bot.

I just wanted to draw your attention to this lovely IVR project by a cleverly snarky Media Design Program MFA student called Jayne Vidheecharoen. It's called Customer Service Romance. Its a sketch of an "uncanny valley" experience in which the 'bot or AI that we are all by now familiar with in these call service center tips into a slightly neurotic networked-era "friend." The unsettling moment when the interactive voice response experience goes from basically the audio equivalent of clicking boxes on a web form into a true dialogue is when you have the moment when the world tilts slightly and you begin to wonder — where am I? Who is this?

Found on http://www.nearfuturelaboratory.com/

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